Over at Boing Boing gadgets, wordsmith and ex-Wired blogger John Brownlee has committed to pixels possibly the best rant ever written. What’s got his goat? The new T-Shirts for Apple store employees, worst of which is reserved for the Genuises and reads “Not all heroes wear capes”.

There’s a lot of things Apple Store employees could do to be more likable, the first of which would be to stop wearing their own o-rings as moist, elastic turtlenecks and realize that working for $10 an hour rebooting iPods for a living does not make you a member of the cultural elite.

It actually gets better from there. Go read it. Now.

Apple Geniuses to get even more douchey [BBGadgets]

Tags: game, speakers, consumer technology, gps